SPS Fire & Security started from square one.

Paul needed our help facing national competitors in his business sector.

Starting a new home security company from scratch meant that Paul needed to compete against some heavy hitters in a crowded marketplace.

Many new businesses forget that building a customer base doesn’t just happen. Paul came to us with a clear business plan and years of experience in the home security field. We needed to build his identity and get the word out that there was a new player in town.

Beginning with a distinctive new logo, color palette, and identity system, we supplied Paul with all the touchpoints he would need to get his business off the ground: yard signs, a website, business cards and stationary, and a van wrap for his Dodge Caravan — even door hangers that he could leave with neighbors.